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Grupo az radio

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Sophie Ersted
Sophie Ersted

Hello! As we head into fall, I'm gearing up for some exciting retail industry events that are just around the corner. This season is full of opportunities and I'm ready to make the most of them.


In October, I will be attending the ADworld Experience conference in Bologna. It's all about PPC and conversion rate optimization - just what I need to sharpen my skills for my latest campaigns. In November, I plan to attend Retail Global in Las Vegas, where there will be a lot of information about the future of e-commerce, especially how artificial intelligence is changing the game.


And in 2025, I'm already targeting eCommerce Expo and Shoptalk, two major events that I believe will be critical to staying ahead of the curve in this rapidly changing industry. I realized that being present, networking and soaking up all the knowledge is how we truly grow.


Who else is planning their event calendar for 2025? Let's share our opinions!

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